You probably already know that commenting on other people’s blogs has a big benefit associated with it: SEO! The more incoming links you generate, the more it helps towards increasing the PageRank of your site. Which means your site shows up higher on Google for your keywords.
But what you won’t hear anyone tell you, is there is another HUGE benefit from doing this: Incredibly Warm & Targeted Free Traffic!
No, this is not the same kind of free traffic as what you would get from a “exit popup” that pops up on a totally un-related, made-for-adsense or “pimped out with affiliate ads” web site. You know the one I’m talking about – where the entire existence of the web site is do drive affiliate traffic for high paying keywords – especially, with the most popular trend in the IM niche being “review web sites” that drive affiliate traffic during these big “guru” launches. But more on that another day 🙂
For now, let’s talk about the high quality of traffic you can get from commenting on the right blogs – blogs that are very popular in your niche (or related to your niche), blogs that are written by trusted and respected folks (think Seth Godin, Brian Clark), blogs that have a rabid fan following and massive readership (think Shoemoney, John Chow).
Remember: This is not about SEO. This is about using commenting strategies to generate warm, targeted leads for your business
Imagine getting hundreds of free clicks to your web site from a blog that is in the same (or related) niche as your site. Wonderfully warm traffic, from people who are really curious and interested in knowing more about your offer, rather than someone who got tricked into visiting your site.
I could write an entire ebook just about how to use “Commenting” on blogs & forums to get incredibly warm free traffic, that will result in a very high conversion rate for your sales copy. But no time to write an ebook today :-).
I will be going into more details about these strategies in forthcoming posts, but let’s stick to the bullet points for now.
If you have other commenting tips or suggestions, feel free to comment below 😉
– Ravi Jayagopal
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Ravi Jayagopal & Veena Prashanth